The design of your website can make or break your business. How your website looks actually makes a difference in how your target audience will perceive your business and how likely you’ll be able to turn them into customers. As such, a website that is designed with an impressive user interface will result in a much better conversion rate, which leads to better business and revenue. At Cosmitto, we use the latest trends in Website UX and UI design to create websites that tell your story in a way consumers can relate to.
A website layout is the framework that defines a website’s structure. It has the role of structuring information present on a site for users. When executed well, it provides clear paths for navigation within web pages and puts the most important elements of a website front and center. Bad layouts are inherently frustrating and can lead to users quickly leaving your site. That’s why we use website layout best practices that take white space and balance into consideration, as well as use headers and CTA buttons to direct users’ attention down each page.
For start-ups and small businesses, we offer branding services that help turn your company’s purpose and mission into a visual story. We know that developing a logo and style guide are important steps when starting a new business. And to us, the most powerful visual identities are memory hooks that connect a company’s core values, credibility, and personality. Regardless of the industry, we believe that we can help you build a brand that not only catches the eye of the modern consumer but will stand the test of time.
Like colors and logos, font families possess character, look, and feel. Choosing the right typography for your website seems like a small detail, but this choice holds significant power when it comes to establishing the personality of your business. We don’t take the task of font selection lightly–we take our time to find fonts that embody your brand and that are easily readable.
Navigation is an essential aspect of our web design process. When a website’s navigation is developed well, users easily explore and understand the information on your website. We don’t believe in reinventing the wheel when it comes to website navigation–instead, we focus on simple yet intuitive navigation that makes it easy for visitors to find exactly what they are looking for.
Anybody can set up a website—but when you work with Cosmitto, we’ll work to design strategic, engaging websites that reinforce credibility, communicate established messaging to intended audiences, and ultimately, convert more users into customers.